Blackberg Group is a Service-Disabled, Veteran-Owned Small Business (SDVOSB) and Woman-Owned Small Business (WOSB) that unites strategic operations with creative marketing to uplift public service missions. Their expertise encompasses strategy, operations, communications, and organizational effectiveness, allowing them to lead engagements that foster operational excellence and marketing that sparks movements.
In my role as an associate consultant, I have recently been promoted to senior graphic designer, reflecting my dedication to growing and perfecting my skills as a designer and consultant. I also participated in the Marketing Communications (MarComm) Action Group, where I took a strong lead in enhancing the visual branding of their LinkedIn page, ensuring their digital presence aligns with Blackberg Group's mission and values.
Event Branding
I designed the following event materials for an in-person recruiting event for Blackberg Group. The vertical banner showcases the firm's core services with a bold, modern layout that reinforces its brand identity. The branded tablecloth enhances the booth’s professional presence with a sleek design and subtle pattern, ensuring strong brand visibility in a busy event setting. These pieces work together to create a cohesive and engaging experience for potential candidates.
Social Media & Marketing
As the lead designer for Blackberg Group’s Marketing Communications (MarComm) Action Group, I have played a key role in shaping our LinkedIn visual identity to ensure a strong and cohesive brand presence. I have designed all LinkedIn graphics, including carousels, motion graphics, and campaign visuals, maintaining a consistent and engaging aesthetic that aligns with Blackberg Group’s brand identity.
Additionally, I developed a comprehensive social media branding guide for our internal team, providing clear guidelines to maintain a unified and impactful digital presence.
LinkedIn Graphics
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LinkedIn Graphics ~